Hi 👋

We're Sona - The Operating System for the Frontline.

We're a VC-backed B2B SaaS startup founded in 2021 and our customer base and team are both growing rapidly.

On this page, you should be able to get a better idea of what it's like to work at Sona.

Jump to: How we work • Benefits • Open Positions • Meet the team • Photos

What we do

80% of the global workforce is deskless, yet just 1% of all enterprise software funding is dedicated to serving this demographic of 2.7 billion people.

At Sona, our mission is to solve the unique challenges of frontline work with technology that empowers every employee. We work closely with our customers across social care, hospitality, retail, charities, and more to build the most intuitive and user-friendly software for their frontline workforces.

Sona combines key workforce management features - including scheduling, time & attendance, HR, and Payroll - with dedicated features to empower staff and simplify frontline work for everyone. All in one easy-to-use platform.

Every tech business claims to be user-focused, but we take a truly user-centric approach to everything we do because that’s what makes us different.

You can read the full story behind Sona here, and our co-founder Oli talks about Sona in more depth here.

How it’s going

Over 100,000 frontline staff are now using Sona and you can check out the latest count of shifts arranged using our platform on our website.

Our team doubled in size over the last year (to ~100) and, despite working fully remotely, we got the chance to meet each other at meet-ups in Mallorca, and Slovenia, and Portugal.

We closed our Seed funding in March ‘22, led by Google’s Gradient Ventures, and won an innovation award for technology in Social Care. More recently, we ranked 5th out of 8,500 early-stage SaaS companies, according to Notion Capital.

After growing 5x in 2023, we’ve recently closed our $27.5m Series A fundraise from Felicis, Northzone, Gradient, and SpeedInvest to continue our rapid growth and prepare for US expansion. We were also named in LinkedIn’s Top 20 UK startups list for 2024.

Most importantly though, people and teams love using Sona! More on how our customers are improving their team’s well-being and operating more efficiently here.

How we work

Remote & Flexible 💻

At Sona, we believe that everyone does their best work when they are happy and feel in control. That's why we've decided to be fully remote, as that gives everyone the highest degree of flexibility and control over how and where they want to live and work.